SOUND ADVICE coach and founder, Kate McClanaghan, offers insight into the most common direction you are likely to get as a voice actor, and how to best engage your imagination to improve every audition, every take, and every performance.

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• Auditions are a form of promotion.
• “What you’re talking about” matters more than “How you’re going to say it”.
• Is there a difference between the audition and the job?
• Determine what you are attempting to deliver with each take.

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